How it works
Built once. Improved every day. Run by the people who built it.
Launch is not the finish line for us — it is where most of the work starts. This is the loop your site runs on, and the way we work with you around it.
The daily loop
Every day, without anyone logging in.
Step 1 of 5
Measure
How each page did in search yesterday: who saw it, who clicked, where it ranked.
Step 2 of 5
Decide
Which small change is most likely to help — a clearer title, a missing town page, a fix Google asked for.
Step 3 of 5
Apply
A handful of safe changes go live. Never more than a few a day, never anything drastic.
Step 4 of 5
Watch
Each change is watched for weeks against the pages around it.
Step 5 of 5
Keep or undo
What helped stays. What did not is reverted on its own, and the loop learns from it.
Then it starts again tomorrow. Click a step, or let it play.
How we work with you
Four steps, always in this order. The fourth is the one most of the industry skips.
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We map how you get work
Before any design: where your customers come from, what they search for, what makes them call. Sites fail here, not on how they look.
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We build the site and the admin
A page for every service and town, built for search from day one, and one admin to run it all from your own domain.
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We launch and wire up the measuring
Every call, email and form is counted and tagged by source. Google is told what is where. You can see what the site is doing from week one.
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We run it, every day
The loop above, plus reviews, listings and leads kept flowing — and two developers a message away when you want something changed.
Three ways to start
Depending on what already exists. All three end the same way — with us running it and a message away.
A new site
From nothing to live.
We build the site and the admin, then stay on as the team running it.
Best for
A business with no site, or one it has outgrown.
A site someone else built
Now what?
Where we can, we take over what exists and fix what is breaking. When the platform itself is the problem, we say so plainly and quote a rebuild instead.
Best for
A site nobody is maintaining, or one stuck on a page builder.
Just run it
The part that never ends.
Your site moves onto our platform and admin, and from then on it is measured, improved and looked after every day.
Best for
Anyone with a site and no one to run it.
Questions we get asked
The short, honest answers — the same ones we give on a first call.
A page builder gives you a template and leaves you to run it. We build a site for your business, in real code, with a page for every service and town you serve — and then we run it: it is measured and improved every day, leads and reviews flow in on their own, and the people who built it are the ones you call. You are not a subscriber to software; you are a client of the developers.
Your public site, the admin you run it from (reached from your own domain), hosting and updates we manage, the daily search improvements, lead capture from your site and the platforms you are on, and the two people who built it, on call. One monthly plan, no add-on menu.
A focused site is a matter of weeks. A larger platform is months, and we launch in stages so you are never waiting on the whole thing. Either way you see progress from the first week.
Yes. The domain, the hosting account and your data are yours, in real code, not a page builder. The admin runs on one platform we operate for every site we build, which is how fixes reach you without a rebuild.
We keep running it: the daily loop that improves your pages and undoes anything that hurts, the pipeline that keeps leads and reviews flowing, and a direct line to us for anything you want changed. Most companies treat launch as the finish. For us it is where the work starts.
The developers who built your site. There is no account manager and no ticket queue — you email or call, and the person who can make the change is the one who answers.
Often, yes. If it is built on the same kind of technology we use, we take it over and build from there. If it is locked into a page builder, we will say so and quote a rebuild rather than patch something that cannot be operated.
Have a business that needs a website run properly?
We take on a small number of sites — ones we design, run and keep improving, with the people who built them a message away.
You will reach Patryk Szady and Joshua Simmons directly.